Case Studies

We drive proven results for the world's top brands.


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Increase sales, reduce inefficiencies, and grow faster with DELVE’s end-to-end marketing expertise.

INCREASES ROAS +200%

Goals

– New Donor Acquisition
– Increased Marketing Efficiency

Approach

Integrated measurement for full customer journey tracking; omni-channel attribution in Google Marketing Platform, Google Cloud Platform.

Results

– 200% Increase in ROAS
– 10% Increase in New Donors

INCREASES REVENUE +20%

Goals

– Increase Return on Investment
– Increase New Site Traffic

Approach

Integrated site & ad measurement in Google Marketing Platform; data-responsive creative automation for personalized messaging throughout the purchase funnel.

Results

– +20% Increase in Revenue
– +75% Increase in New Site Traffic

INCREASES CONVERSIONS +25%

Goals

– Increase Conversion Volume
– Increase Display Efficiency

Approach

Media consolidation in Google Marketing Platform providing a full view of cross-channel customer journey; advanced attribution modeling to understand most efficient areas for budget reallocation.

Results

– +25% in Conversion Volume
– -15% Decrease in Cost per Acquisition

INCREASES ROAS +225%

Goals

– Increase In Store Conversion Rate
– Increase Return on Ad Spend (ROAS)

Approach

Integration of online and in-store data in Google Marketing & Cloud Platforms, followed by the application of a machine learning tool to predict Customer Lifetime Value (pLTV). Media bids were automated against pLTV.

Results

– +10% Increase in In-Store Conversion Rate
– +3.40 ROAS

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