Three Tips to Overcome Digital Marketing Attribution Analysis Obstacles
Digital Marketing attribution analysis is one of the most important aspects of a robust digital...
05 August, 2020
marketing attribution Tag
Uncover Lower CPAs for Insurance Marketing with Multi-Touch Attribution
Marketers know how important it is that their paid advertising reaches their target audience with...
03 June, 2020
How Multi-Touch Attribution Optimizes the Customer Experience
Digital Marketing experts estimate that most Americans are served around 4,000 to 10,000 advertisements daily....
30 April, 2020
Salesforce Integration With Google Analytics 360
Seamless data integration between online and offline customer data offers actionable insights into the full...
07 February, 2020
Model This: Display Advertising Attribution Model In Google Campaign Manager
The Google Marketing platform is a powerful tool for marketing leaders who need to understand...
23 January, 2020
6 Ways to Use Google Marketing Platform Attribution Model
The Google Marketing Platform gives you a matrix of options to meet your attribution needs. As...
16 January, 2020
Model This: Baseline Google Attribution Models in Google Analytics
The Google Marketing platform is a powerful tool for marketing leaders who need to understand...
08 January, 2020
New Attribution in Google Analytics
Attribution has always been an integral part of both Google Analytics 360 and Google Analytics...
17 December, 2019
Improved Attribution: Custom Channels using Google Analytics 360
Optimal budget allocation is one of the most critical requirements for a successful digital marketing...
03 December, 2019