Google Marketing Platform

As third-party cookies continue to deprecate, it is essential for brands to focus on gathering...

11 June, 2020

Setting Up Goals In Google Analytics To Optimize Website Engagement What are your business objectives and...

07 May, 2020

Search engine marketing is the backbone of an efficient marketing strategy and plays a critical...

16 April, 2020

We’re passionate about helping brands achieve incremental marketing growth through the intelligence of their own...

08 April, 2020

Every day your brand experiences hundreds of thousands of user interactions across your channels and...

06 April, 2020

Managing global advertising activity across multiple search engines and media channels is challenging without a...

12 March, 2020

When it comes to paid search advertising, Google Ads, previously known as Google AdWords, is...

11 March, 2020

Search engine marketing (SEM) is the backbone of great digital marketing campaigns, so it is...

10 March, 2020

Responsive Search Ads first became available to advertisers in October 2019, offering a new ad...

03 March, 2020

Google officially completed the acquisition of Looker on February 13, 2020- an exciting move for...

25 February, 2020

Think back to the last time you saw an ad while browsing the web on...

23 February, 2020

With the Cohort Analysis report now available in Google Analytics, you can investigate how users...

22 February, 2020

Google Marketing Platform Tag