Best Practices For Google’s Responsive Search Ads
Responsive Search Ads first became available to advertisers in October 2019, offering a new ad...
03 March, 2020
campaign measurement Tag
Leverage Uplift Modeling To Optimize ROI For Direct Mail Campaigns
Most marketers know that direct mail touts an impressive response rate between 5% and 9%. In...
14 February, 2020
Google Search Ads 360 Or Google Ads: The Best SEM Platform For Your Business
When it comes to search engine marketing (SEM), everyone knows Google Ads. Indeed, Google Ads...
29 January, 2020
Gain Six-Figure Insights From Google Campaign Manager Ad Server
It’s the first month of a new year: how are things going with your new...
21 January, 2020
What Happens Without A Measurement Strategy?
Creating and running a new ad campaign means that your team works with many different...
10 December, 2019