Improved Attribution: Custom Channels using Google Analytics 360
Optimal budget allocation is one of the most critical requirements for a successful digital marketing...
03 December, 2019
Google Cloud Platform
Building for Your Best Audience Using Google Cloud Platform
Meet Bob. Bob is one of your regular customers. He’s a frequent, high-value converter and extremely...
21 November, 2019
Efficient Feature Engineering of Event Data in BigQuery
Mikalai Tsytsarau, PhD GCP Professional Data Engineer Most App developers are familiar with Firebase - ...
16 October, 2019
Press Release: DELVE Achieves the Marketing Analytics Partner Specialization in the Google Cloud Partner Advantage Program
Google Cloud Recognizes DELVE’s Technical Proficiency and Proven Success In Marketing Analytics. Boulder, Sept. 10, 2019 —...
08 October, 2019
Top 5 Benefits of Google Marketing Platform
So, you have an analytics and data solution set up for your business but it’s...
27 June, 2019
Top 5 Marketing Benefits You Need to Know: Google’s Acquisition of Business Intelligence Platform Looker
In an exciting move for business intelligence, Google acquired leading intelligence & analytics platform Looker...
13 June, 2019
Salesforce Integration with Google Analytics 360
It finally happened! Connecting the online and offline has never been so real. Google Analytics...
28 March, 2018